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University Library Home > Communications

Nielsen Ratings

 

Contact

Debora Cheney
Larry and Ellen Foster Communications Librarian, and, Head, Library Services to the World Campus/Penn State Online
814-863-1345

or Your Campus Librarian

Resources

How Ratings Work - Audience Feedback Systems  - Streaming video (First Light Video Publishing) explaining Nielsen, Arbitron, and ratings services.

Related Guides

Advertising Media Plan

Communications & Media Studies

Current Week

Historical Ratings

  • Broadcasting & Cable (print & online resource)
    • Available online in Communications & Mass Media Complete
      • Click on "Search within this publication"
        • Type 'nielsen' and 'ratings' in separate search boxes
        • PDF Full Text to view Nielsen Ratings Chart
      • Click on year
      • Click on Volume/Issue/Date
        • Type 'nielsen' and 'ratings' in separate search boxes
        • PDF Full Text to view Nielsen Ratings Chart
  • Futon Critic
    • TV ratings, news, listings, and information
    • Includes previous day, weekly, season-to date ratings, and previous year comparisons where available
    • Primetime ratings report for the week
    • Available from June 2003 - current
  • USA Today (print & online resource)
    • Publishes Nielsen ratings chart in its Life section (Section D) each week
      •  Chart does not appear on the same day each week
    • Find in News and Microforms Library
      • Current 4 weeks in paper
  • TV Ratings [TVWeek.com]
  • Newspaper Photos (AP Images)
    • Use Advanced tab for graphic image
      • Change Media Type to Media:Print Graphics
      • Type Nielsens in Search box
      • Select date options at Arrived Within field
    • Use Advanced tab for text image
      • Change Media Type to Media:TextArchive
      • Type Nielsens in Search box
      • Select date options at Arrived Within field